Tia Mowry-Hardict is the latest celebrity to partner with PETA for a new campaign, which she unveiled last night in Los Angeles alongside her sister Tamera Morwy-Housley. While most celebs go nude to push PETA’s agenda, Tia kept her clothes on for the new ad and instead opted to pose wearing an apron made of lettuce.
According to Tia, she felt obligated to become a part of the campaign titled, “Let Veganism Grow on You,” after she was cyber bullied by people who didn’t quite understand why she had decided to go vegan. She also revealed that through this campaign she hopes to educate her community on the ‘benefits of becoming a vegan’ while also helping animals.
I became a vegan and I was getting bullied a lot on Twitter and PETA reached out to me and they said ‘girl we’ve got your back’. And they sent so many cooking books and pamphlets and I was like ‘Wow, this is really cool.”
I wanted to become a voice for my community. That’s one of the reasons why I decided to be apart of this PETA ad campaign. I wanted to educate my culture about the benefits of becoming vegan.
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